Musings of a cellular marketer.MoMoLo Goes to Barcelona–and we’re making reference to cellular marketing.

I’m Helen Keegan, a veteran of cellular advertising and marketing, advertising and mass media since 2000. This really is my personal diary and musings about mobile since 2004. Im part guide and role occasions organiser in London, Barcelona & beyond (Swedish drinks & Heroes from the Smartphone Fringe). I compose right here about cellular tech and mass media, plus some other things too.

MoMoLo visits Barcelona–and we’re writing on mobile marketing

Yes, that is correct, Cellular phone Monday international chat rooms London is within Barcelona a few weeks for Cellular phone World Congress and we also has an excellent screen program prearranged available at 4pm on Tuesday 15th February in UKTI’s workshop place basically Sala Principe in hallway 8 at Los Angeles Fira by itself. You’ll want an exhibition pass to become in a position to go to this show.

You found out about rate online dating, maybe even speed marketing, but I have your heard of increase screens? Better that’s what Smartphone Monday London and UKTI and BSkyB have waiting for you for you. You’re going to be hearing from some professionals and pundits making reference to things cellular advertising and marketing and the program will likely be ably chaired of the Godfather of Cellphone advertising, Russell Buckley, Admob Evangelist at Google and Global president Emeritus with the Mobile Marketing organization. The guy in addition sites at The treatment are going to be organized by myself. (It should be noted that both Russell and I also started our very own cellular work on change regarding the 21st millennium at cellular advertising and marketing pioneer, ZagMe.)

You will also listen from:

Pamir Gelenbe, formerly founder and VP Sales/Strategy at Flytxt and then enterprise spouse at BBV

Sylvie Barak, publisher of RCR Unplugged, RCR Silicon area and a contributing publisher on RCR Wireless

George Nimeh, aka iboy, previously MD at Iris online and now consulting on everything digital

Nick Hynes, previous CEO of browse Functions, now co-founder at cellular media service, Somo

Steve Jarrett, creator and CEO of MePlease, a social and cellular advertising and marketing provider for retailers.John Roberts, co-founder, permission-based cellular advertising and marketing team, QustodianKerstin Trikalitis, Chief Executive Officer and president, mobile advertising firm online news

Lisa Ciangiulli, Director of Advertisements, Worldwide Advertising Possibilities, Alcatel Lucent

Rogier van den Heuvel, VP Global purchases for web and mobile messaging organization, eBuddy

The registration desk is open at 15:45 at Sala Principe in Hall 8. The section program can last about an hour approximately with another hour for marketing and mingling. We’re nonetheless in search of a sponsor when it comes down to beverages thus please make contact if it appears like you.

If you are like to attend, please RSVP at. Subscription for this occasion will close on tuesday 11 February at midday, or when we’re complete – whichever arrives initially.


Doorways open: 15:45

Screen session initiate: 16:00

Panel period finishes and marketing begins: 17:00

Gates close: 18:00


BSkyB is actually kindly sponsoring the drinks with this period and will also be supporting the upcoming period in March in which we are going to be making reference to tablets. Enjoy this area once we notice they’ve got big strategies.

The venue your program might kindly offered by our pals within UKTI. In case you are into finding-out about the UK development organizations who will be exhibiting or are present at this seasons’s Smartphone business Congress, kindly go directly to the committed websites at UK Technology Live. We in addition recommend you subscribe there so you can network with other attendees and find out about the different activities which happen to be occurring (all liberated to go to)

Take note that enrollment information given to sign up for this panel period are going to be distributed to the UKTI. This may also become necessary to enroll on British Technology Live webpages at the same time – we are going to tell you in that case.